2023 - PEPE JEANS anniversary

Written By WHITE Communications

Celebrating 50 years of PEPE JEANS London! What began as a humble denim stand on Portobello Road has evolved into one of the world's foremost denim brands. Teaming up with Lila Moss, PEPE JEANS pays homage to two London icons, while highlighting the vibrant life of the city, a theme that this collection beautifully captures.

WHITE Communications
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